This privacy policy explains the nature, scope, and purpose of the processing of personal data (hereinafter referred to as "data") in the context of providing our services, as well as within our online offering and the associated websites, functions, and content, as well as external online presences, such as our social media profiles (hereinafter collectively referred to as the "online offering"). With regard to the terms used, such as "processing" or "controller," we refer to the definitions in Article 4 of the General Data Protection Regulation (GDPR).
Andreas Pschorn
Auf der Lände 3
84453 Mühldorf am Inn
admin@midiandmore.net
Imprint
- Inventory data (e.g., personal master data, names, or addresses).
- Contact data (e.g., email, telephone numbers).
- Content data (e.g., text entries, photographs, videos).
- Usage data (e.g., websites visited, interest in content, access times).
- Meta/communication data (e.g., device information, IP addresses).
Visitors and users of the online offer (hereinafter we refer to the data subjects collectively as “users”).
- Providing the online service, its functions, and content.
- Responding to contact requests and communicating with users.
- Security measures.
- Reach measurement/marketing
“Personal data” means any information relating to an identified or identifiable natural person (hereinafter referred to as the “data subject”). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier (e.g. a cookie) or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
“Processing” means any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means. The term is broad and covers virtually any type of data handling.
“Pseudonymisation” means the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that this additional information is kept separately and is subject to technical and organisational measures to ensure that the personal data are not attributed to an identified or identifiable natural person.
“Profiling” means any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects concerning that natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movements.
“Controller” is the natural or legal person, public authority, agency or other body which alone or jointly with others determines the purposes and means of the processing of personal data.
“Processor” is a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.
In accordance with Art. 13 GDPR, we hereby inform you of the legal basis for our data processing. For users within the scope of the General Data Protection Regulation (GDPR), i.e. the EU and the EEC, the following applies unless the legal basis is stated in the data protection declaration:
The legal basis for obtaining consent is Art. 6 (1) (a) and Art. 7 GDPR;
The legal basis for processing to fulfill our services and implement contractual measures as well as to answer inquiries is Art. 6 (1) (b) GDPR;
The legal basis for processing to fulfill our legal obligations is Art. 6 (1) (c) GDPR;
In the event that vital interests of the data subject or another natural person require the processing of personal data, Art. 6 (1) (d) GDPR serves as the legal basis.
The legal basis for processing necessary to perform a task carried out in the public interest or in the exercise of official authority vested in the controller is Art. 6 (1) (e) GDPR.
The legal basis for processing to protect our legitimate interests is Art. 6 (1) (f) GDPR.
The processing of data for purposes other than those for which it was collected is governed by the provisions of Art. 6 (4) GDPR.
The processing of special categories of data (according to Art. 9 (1) GDPR) is governed by the provisions of Art. 9 (2) GDPR.
In accordance with legal requirements, taking into account the state of the art, implementation costs, and the nature, scope, circumstances, and purposes of processing, as well as the varying likelihood and severity of the risk to the rights and freedoms of natural persons, we take appropriate technical and organizational measures to ensure a level of protection appropriate to the risk.
These measures include, in particular, safeguarding the confidentiality, integrity, and availability of data by controlling physical access to the data, as well as access, input, and transmission, ensuring availability, and separating it. Furthermore, we have established procedures that ensure the exercise of data subjects' rights, deletion of data, and response to data threats. Furthermore, we consider the protection of personal data right from the development or selection of hardware, software, and processes, in accordance with the principle of data protection by design and through data protection-friendly default settings.
If, as part of our processing, we disclose data to other persons and companies (contract processors, joint controllers or third parties), transmit it to them or otherwise grant them access to the data, this will only be done on the basis of legal permission (e.g. if transmission of the data to third parties, such as payment service providers, is necessary to fulfill the contract), users have consented, a legal obligation provides for this or on the basis of our legitimate interests (e.g. when using agents, web hosts, etc.).
If we disclose data to other companies in our group, transmit it to them or otherwise grant them access to the data, this will be done in particular for administrative purposes as a legitimate interest and, beyond that, on a basis that complies with legal requirements.
If we process data in a third country (i.e. outside the European Union (EU), the European Economic Area (EEA) or the Swiss Confederation) or if this occurs as part of the use of third-party services or the disclosure or transmission of data to other persons or companies, this will only occur if it is necessary to fulfill our (pre-)contractual obligations, on the basis of your consent, due to a legal obligation or on the basis of our legitimate interests. Subject to statutory or contractual permissions, we will only process or have data processed in a third country if the statutory requirements are met. This means that processing is carried out, for example, on the basis of special guarantees, such as the officially recognised determination of a data protection level equivalent to that of the EU (e.g. for the USA through the “Privacy Shield”) or compliance with officially recognised special contractual obligations.
You have the right to request confirmation as to whether or not data concerning you is being processed and to request information about this data as well as further information and a copy of the data in accordance with the statutory requirements.
In accordance with the statutory requirements, you have the right to request that the data concerning you be completed or that inaccurate data concerning you be corrected.
In accordance with the statutory requirements, you have the right to request that the data concerning you be deleted immediately or, alternatively, to request that the processing of the data be restricted in accordance with the statutory requirements.
You have the right to request that the data concerning you that you have provided to us be received in accordance with the statutory requirements and to request that this data be transmitted to other responsible parties.
Furthermore, you have the right to lodge a complaint with the competent supervisory authority in accordance with the statutory requirements.
You have the right to revoke any consent you have given with effect for the future.
You may object to the future processing of your data at any time in accordance with the statutory provisions. In particular, you may object to processing for direct marketing purposes.
“Cookies” are small files that are stored on users’ computers. Different types of information can be stored within cookies. A cookie is primarily used to save information about a user (or the device on which the cookie is stored) during or after their visit to an online service. Temporary cookies, or “session cookies” or “transient cookies,” are cookies that are deleted after a user leaves an online service and closes their browser. Such a cookie can store, for example, the contents of a shopping cart in an online shop or a login status. “Permanent” or “persistent” cookies are cookies that remain stored even after the browser is closed. For example, the login status can be saved if the user visits the website several days later. Likewise, the interests of the user can be saved in such a cookie and used for reach measurement or marketing purposes. “Third-party cookies” are cookies offered by providers other than the controller operating the online service (otherwise, if they are only their cookies, they are referred to as “first-party cookies”).
We may use temporary and permanent cookies and explain this in our privacy policy.
If users do not want cookies to be stored on their computer, they are asked to deactivate the corresponding option in the system settings of their browser. Stored cookies can be deleted in the browser's system settings. Excluding cookies can lead to functional restrictions of this online service.
A general objection to the use of cookies used for online marketing purposes can be declared for a variety of services, especially in the case of tracking, via the US website http://www.aboutads.info/choices/ or the EU website http://www.youronlinechoices.com/ . Furthermore, the storage of cookies can be achieved by deactivating them in the browser settings. Please note that in this case, not all functions of this website may be available.
The data we process will be deleted or restricted in accordance with legal requirements. Unless expressly stated in this privacy policy, the data stored by us will be deleted as soon as it is no longer required for its intended purpose and there are no statutory retention periods that prevent deletion.
If the data is not deleted because it is required for other legally permissible purposes, its processing will be restricted. This means that the data will be blocked and not processed for other purposes. This applies, for example, to data that must be retained for commercial or tax law reasons.
We ask you to inform yourself regularly about the content of our privacy policy. We will adapt the privacy policy as soon as changes to the data processing we carry out make this necessary. We will inform you as soon as the changes require your cooperation (e.g., consent) or other individual notification.
Users can create a user account. During registration, the required mandatory information is communicated to the user and processed on the basis of Art. 6 (1) (b) GDPR for the purpose of providing the user account. The data processed includes in particular login information (name, password and email address). The data entered during registration is used for the purposes of using the user account and its purpose.
Users can be informed by email about information relevant to their user account, such as technical changes. If users cancel their user account, their data relating to the user account will be deleted, subject to any statutory retention periods. It is the user's responsibility to back up their data before the end of the contract upon termination. We are entitled to irretrievably delete all user data stored during the term of the contract.
When using our registration and login functions as well as when using the user account, we save the IP address and the time of the respective user action. This storage is based on our legitimate interests, as well as the user's interest in protecting against misuse and other unauthorized use. This data will generally not be shared with third parties unless it is necessary to pursue our claims or there is a legal obligation to do so in accordance with Art. 6 (1) (c) GDPR. IP addresses will be anonymized or deleted after 7 days at the latest.
When users leave comments or other contributions, their IP addresses may be stored for 7 days based on our legitimate interests within the meaning of Art. 6 (1) (f) GDPR. This is done for our security in case someone leaves illegal content in comments and contributions (insults, prohibited political propaganda, etc.). In this case, we ourselves can be held liable for the comment or contribution and are therefore interested in the identity of the author.
Furthermore, we reserve the right, based on our legitimate interests pursuant to Art. 6 (1) (f) GDPR, to process user information for the purpose of spam detection.
On the same legal basis, we reserve the right to store users' IP addresses for the duration of surveys and to use cookies to avoid multiple voting.
The personal information provided in the comments and contributions, any contact and website information as well as the content information, will be stored by us permanently until the user objects.
Users can subscribe to subsequent comments with their consent in accordance with Art. 6 (1) (a) GDPR. Users will receive a confirmation email to verify that they are the owner of the email address they have entered. Users can unsubscribe from ongoing comment subscriptions at any time. The confirmation email will contain information about how to unsubscribe. For the purposes of proving user consent, we store the time of registration along with the user’s IP address and delete this information when users unsubscribe from the subscription.
You can cancel your subscription to our newsletter at any time, i.e. revoke your consent. We can store unsubscribed email addresses for up to three years based on our legitimate interests before deleting them in order to be able to prove that consent was previously given. The processing of this data will be limited to the purpose of a possible defense against claims. An individual request for deletion is possible at any time, provided that the previous existence of consent is confirmed at the same time.
Our website uses the “Akismet” service, provided by Automattic Inc., 60 29th Street #343, San Francisco, CA 94110, USA. This service is used to distinguish between comments from real people and spam comments. All comments are sent to a server in the USA, where they are analyzed and stored for comparison purposes for four days. If a comment is classified as spam, the data is stored beyond this time. This information includes the name entered, the email address, the IP address, the content of the comment, the referrer, information about the browser and computer system used, and the time of entry.
Further information on the collection and use of data by Akismet can be found in Automattic’s privacy policy: https://automattic.com/privacy/ .
Users are welcome to use pseudonyms or to forgo entering their name or email address. You can completely prevent the transmission of data by not using our comment system. That would be a shame, but unfortunately, we don't see any other alternatives that work as effectively.
Our WordPress blog uses graphic emojis (or smileys), i.e. small graphic files that express emotions, which are obtained from external servers. The server providers collect the users' IP addresses. This is necessary so that the emoji files can be transmitted to the users' browsers. The emoji service is offered by Automattic Inc., 60 29th Street #343, San Francisco, CA 94110, USA. Automattic's privacy policy: https://automattic.com/privacy/ . The server domains used are sworg and twemoji.maxcdn.com. To the best of our knowledge, these are so-called content delivery networks, i.e. servers that only serve to ensure fast and secure transmission of files, and users' personal data is deleted after transmission.
The use of emojis is based on our legitimate interests, i.e. interest in an attractive design of our online offering in accordance with Art. 6 (1) (f) GDPR.
The hosting services we use serve to provide the following services: infrastructure and platform services, computing capacity, storage space and database services, email delivery, security services, and technical maintenance services, which we use to operate this website.
We, or our hosting provider, process inventory data, contact data, content data, contract data, usage data, metadata, and communication data of customers, interested parties, and visitors to this website based on our legitimate interest in the efficient and secure provision of this website in accordance with Art. 6 (1) (f) GDPR in conjunction with Art. 28 GDPR (conclusion of a data processing agreement).
We, or rather our hosting provider, collect data about every access to the server on which this service is located (so-called server log files) based on our legitimate interests within the meaning of Art. 6 (1) (f) GDPR. The access data includes the name of the website accessed, the file, the date and time of access, the amount of data transferred, a notification of successful access, the browser type and version, the user's operating system, the referrer URL (the previously visited page), the IP address, and the requesting provider.
Log file information is stored for security reasons (e.g., to investigate misuse or fraud) for a maximum of 7 days and then deleted. Data whose further retention is necessary for evidentiary purposes is exempt from deletion until the respective incident has been finally clarified.
Based on our legitimate interests (i.e., interest in the analysis, optimization, and economic operation of our online offering within the meaning of Art. 6 (1) (f) GDPR), we use the services of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, ("Google").
Google is certified under the Privacy Shield Agreement and thus offers a guarantee of compliance with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
We use the Google "DoubleClick" online marketing process to place ads in the Google advertising network (e.g., in search results, in videos, on websites, etc.). DoubleClick is characterized by the fact that ads are displayed in real time based on the presumed interests of users. This allows us to display ads for and within our online offering in a more targeted manner in order to present users only ads that potentially correspond to their interests. If, for example, a user is shown advertisements for products in which they were interested on other online offerings, this is referred to as "remarketing". For these purposes, when you visit our website and other websites on which the Google advertising network is active, Google immediately executes a code from Google and so-called (re)marketing tags (invisible graphics or code, also known as "web beacons") are integrated into the website. With their help, an individual cookie, i.e. a small file, is stored on the user's device (comparable technologies can also be used instead of cookies). This file records which websites the user visited, which content they were interested in and which offers the user clicked on, as well as technical information about the browser and operating system, referring websites, time of visit and other information about the use of the online offering.
The user's IP address is also recorded. Within member states of the European Union or other contracting states to the Agreement on the European Economic Area, this address is shortened. Only in exceptional cases is it transmitted in full to a Google server in the USA and shortened there. Google may also combine the above-mentioned information with similar information from other sources. If the user subsequently visits other websites, ads tailored to their presumed interests based on their user profile may be displayed.
User data is processed pseudonymously within the Google advertising network. This means that Google does not store and process the name or email address of users, for example, but processes the relevant data based on cookies within pseudonymous user profiles. This means that from Google's perspective, ads are not managed and displayed for a specifically identified person, but for the cookie owner, regardless of who this cookie owner is. This does not apply if a user has expressly allowed Google to process the data without this pseudonymization. The information collected about users by Google Marketing Services is transmitted to Google and stored on Google's servers in the USA.
Further information on data use by Google, setting options and objection options can be found in Google's privacy policy ( https://policies.google.com/technologies/ads ) and in the settings for the display of advertisements by Google ( https://adssettings.google.com/authenticated ).
We maintain online presences within social networks and platforms in order to communicate with customers, interested parties and users active there and to inform them about our services.
We would like to point out that user data may be processed outside the European Union. This may result in risks for users because it could, for example, make it more difficult to enforce user rights. With regard to US providers certified under the Privacy Shield, we would like to point out that they thereby undertake to comply with EU data protection standards.
Furthermore, user data is generally processed for market research and advertising purposes. For example, user profiles can be created from user behavior and the resulting interests of users. The user profiles can in turn be used, for example, to place advertisements within and outside the platforms that presumably correspond to the interests of the users. For these purposes, cookies are generally stored on users' computers in which the usage behavior and interests of the users are saved. Furthermore, data can also be stored in the user profiles regardless of the devices used by the users (especially if the users are members of the respective platforms and are logged in to them).
The processing of users' personal data is based on our legitimate interests in effectively informing and communicating with users in accordance with Art. 6 (1) (f) GDPR. If users are asked by the respective platform providers for consent to the data processing described above, the legal basis for processing is Art. 6 (1) (a) and Art. 7 GDPR.
For a detailed description of the respective processing operations and the opt-out options, we refer to the information provided by the providers linked below.
In the case of requests for information and the assertion of user rights, we would like to point out that these can be most effectively asserted with the providers. Only the providers have access to the user data and can take appropriate measures and provide information directly. If you still need help, you can contact us.
- Facebook, pages, groups, (Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland) based on an agreement on joint processing of personal data - Privacy Policy: https://www.facebook.com/about/privacy/ , specifically for pages:https://www.facebook.com/legal/terms/information_about_page_insights_data , Opt-Out: https://www.facebook.com/settings?tab=ads and http://www.youronlinechoices.com , Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active .
- Google/YouTube (Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA) – Privacy Policy: https://policies.google.com/privacy , Opt-Out: https://adssettings.google.com/authenticated , Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active .
- Instagram (Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA) – Privacy Policy/Opt-Out: http://instagram.com/about/legal/privacy/ .
- Twitter (Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA) – Privacy Policy: https://twitter.com/de/privacy , Opt-Out: https://twitter.com/personalization , Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO&status=Active .
- Pinterest (Pinterest Inc., 635 High Street, Palo Alto, CA, 94301, USA) – Privacy Policy/Opt-Out: https://about.pinterest.com/de/privacy-policy .
- LinkedIn (LinkedIn Ireland Unlimited Company Wilton Place, Dublin 2, Ireland) - Privacy Policy https://www.linkedin.com/legal/privacy-policy , Opt-Out: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out , Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt0000000L0UZAA0&status=Active .
- Xing (XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany) - Privacy Policy/Opt-Out: https://privacy.xing.com/de/datenschutzerklaerung .
- Wakalet (Wakelet Limited, 76 Quay Street, Manchester, M3 4PR, United Kingdom) - Privacy Policy/Opt-Out: https://wakelet.com/privacy.html .
- Soundcloud (SoundCloud Limited, Rheinsberger Str. 76/77, 10115 Berlin, Germany) - Privacy Policy/Opt-Out: https://soundcloud.com/pages/privacy .
Based on our legitimate interests (i.e., interest in the analysis, optimization, and economic operation of our online offering within the meaning of Art. 6 (1) (f) GDPR), we use content or service offerings from third-party providers to integrate their content and services, such as videos or fonts (hereinafter collectively referred to as “content”).
This always requires that the third-party providers of this content perceive the user’s IP address, since without the IP address they would not be able to send the content to their browser. The IP address is therefore necessary for the display of this content. We endeavor to only use content whose respective providers only use the IP address to deliver the content. Third-party providers may also use so-called pixel tags (invisible graphics, also known as “web beacons”) for statistical or marketing purposes. The “pixel tags” can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information may also be stored in cookies on the user's device and may contain, among other things, technical information about the browser and operating system, referring websites, time of visit and other information about the use of our online service, as well as be linked to such information from other sources.
We embed videos from the "YouTube" platform, provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Privacy policy: https://www.google.com/policies/privacy/ , Opt-out: https://adssettings.google.com/authenticated .
Based on our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our online offering within the meaning of Art. 6 (1) (f) GDPR), we use social plugins ("plugins") from the social network facebook.com, which is operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland ("Facebook").
This may include content such as images, videos or text and buttons that users can use to share content from this online offering within Facebook. The list and appearance of Facebook social plugins can be viewed here: https://developers.facebook.com/docs/plugins/ .
Facebook is certified under the Privacy Shield Agreement and thus offers a guarantee of compliance with European data protection law ( https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active ).
When a user accesses a function of this website that contains such a plug-in, their device establishes a direct connection to the Facebook servers. The content of the plug-in is transmitted directly from Facebook to the user's device, which then integrates it into the website. User profiles can be created from the processed data. We therefore have no influence on the extent of the data that Facebook collects with the help of this plug-in and therefore inform users according to our level of knowledge.
By integrating the plug-in, Facebook receives the information that a user has accessed the corresponding page of the website. If the user is logged in to Facebook, Facebook can assign the visit to their Facebook account. When users interact with the plug-ins, for example by clicking the Like button or leaving a comment, the corresponding information is transmitted directly from their device to Facebook and stored there. If a user is not a Facebook member, it is still possible that Facebook will learn and store their IP address. According to Facebook, only an anonymized IP address is stored in Germany.
The purpose and scope of data collection and the further processing and use of the data by Facebook as well as the related rights and setting options for protecting the privacy of users can be found in Facebook's privacy policy: https://www.facebook.com/about/privacy/ .
If a user is a Facebook member and does not want Facebook to collect data about them via this online service and link it to their member data stored on Facebook, they must log out of Facebook and delete their cookies before using our online service. Further settings and objections to the use of data for advertising purposes are available within the Facebook profile settings: https://www.facebook.com/settings?tab=ads or via the US website http://www.aboutads.info/choices/ or the EU website http://www.youronlinechoices.com/ . The settings are platform-independent, meaning they are applied to all devices, such as desktop computers and mobile devices.
Functions and content of the Twitter service, offered by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA, may be integrated into our online offering. This may include content such as images, videos or texts and buttons with which users can share content from this online offering within Twitter.
If users are members of the Twitter platform, Twitter can assign the access to the above-mentioned content and functions to the users' profiles there. Twitter is certified under the Privacy Shield Agreement and thus offers a guarantee of compliance with European data protection law ( https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO&status=Active ). Data protection declaration: https://twitter.com/de/privacy , Opt-out: https://twitter.com/personalization .
Functions and content from the Google+ platform, offered by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”), may be integrated into our online offering. This may include content such as images, videos or text and buttons that users can use to share content from this online offering within Google. If users are members of the Google+ platform, Google can assign the access to the above-mentioned content and functions to the user’s profiles there.
Google is certified under the Privacy Shield Agreement and thus offers a guarantee of compliance with European data protection law ( https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active ). For further information on data usage by Google, settings and objection options, please see Google’s privacy policy ( https://policies.google.com/technologies/ads ) and the settings for displaying advertisements by Google (https://adssettings.google.com/authenticated ).